![Christina Aguilera has teamed up with SexyHair to mark the beauty brand's 25th anniversary. , The singer stars in a new campaign for the hair company. , "I am so honoured to work with SexyHair. As someone who has pushed the boundaries of sexuality, empowerment, feminism, and more, to send an inclusive and powerful message to my fans throughout my career, I am thrilled to partner with a brand who has had done the same over the past 25 years," said 42-year-old Aguilera. , "We are all sexy, beautiful, and worthy, and I am so happy to continue to spread this message alongside SexyHair.", SexyHair, a Henkel brand, is set to launch the new campaign at Ulta Beauty stores in July and showcases both nineties icons., It will feature in-store product displays and ecommerce landing pages on Ulta and SexyHair's websites and social channels., In 1998, SexyHair launched with their bold, red packaging alongside the debut of Aguilera's first US song release., SexyHair is famous for their "big red can," with one can sold every six seconds, the brand says. , "We are thrilled to partner with Christina, a true 90s icon and symbol of exactly the kind of self-expression SexyHair wants to inspire in everyone," said Stephanie Grady, Vice President of Marketing at SexyHair., Grady added: "We've been loving all the nostalgic hair trends going viral recently that were popular during the era the brand was established and Christina's musical career was kicking off. There couldn't be a more perfect partner or time to celebrate our 25th year of SexyHair.", Editorial usage., Credit - Courtesy of SexyHair / MEGA. 15 Jun 2023 Pictured: Christina Aguilera for SexyHair. Photo credit: Courtesy of SexyHair/MEGA TheMegaAgency.com +1 888 505 6342 (Mega Agency TagID: MEGA995516_003.jpg) [Photo via Mega Agency]](https://hollywoodlife.com/wp-content/uploads/2022/01/Christina-Aguilera-Topless-SexyHair-MEGA.jpg?quality=100&w=330)
When it came time for Christina Aguilera to wish her fiancé, Matthew Rutler, a Happy Birthday, she farther than season 4 of Schitt’s Creek for inspiration. “You’re simply the best, [Matt],” Christina, 40, captioned the video she posted to Instagram on Apr. 5. At the start of the clip, the “Beautiful” singer lip-synced along to the scene where Patrick (Noah Reid) performed an acoustic version of Tina Turner’s “Simply The Best” for David (Dan Levy). Christina apparently thought it was the perfect way to convey her love for her hubby-to-be. As Patrick’s song played, the video showed clips from Christina and Matthew’s adventures, including one scene where they kissed while out on a romantic date.
“You continuously impress me with how devoted, driven, and hardworking you are, while being a devoted, loving and thoughtful parent, [and] partner,” wrote Christina. “You always strive to be better and never settle for anything but. From being an amazing father to an incredible businessman and forward thinker, you innovate and execute ideas on the daily.” Christina and Matthew welcomed a daughter, Summer Rain Rutler, in 2014, and she has a 13-year-old son, Max, from a previous relationship. Both children appeared at the end of the video to wish Matthew a Happy Birthday.
On the same day that Christina posted her video, she and Matthew celebrated his special day with a dinner at The Nice Guy. The couple was spotted leaving the A-lister eatery. The couple proved that twinning is winning. Christina paired her all-black ensemble with a pair of blue suede shoes, and Matthew donned a pair of turquoise-colored kicks along with his black-outfit.
Christina’s Birthday message also referenced how she and Matthew are partners in more than just love. Through MX, the production/investment company they founded together, the couple invested in an online learning platform called MasterClass. In 2016, Matthew was named MasterClass’ senior VP of talent and business development, per Variety. “I remember when Masterclass was just a little idea being tossed around our backyard,” Christina wrote in her birthday message. “Now knowing and seeing first-hand the backstory in how you helped grow it to become the mega-success it is, I’m not surprised because I witness the magic behind the machine every day — in every sense of what you do.”
“From helping keep the family glued together to build the successes you do. I’m proud of you and will always be in your corner…cheering you on to keep shining and succeeding in all your wildest dreams. Love you, baby,” she added.
Recently, Christina, Matthew, and Summer were spotted having a wild adventure down in Florida. The trip visited Everglades Alligator Farm, where they looked at all the various reptiles on display. It was another sweet family memory, one that Christina will cherish while celebrating her love’s birthday.