Jayson Lowe and Richard Canfield, Co-Founders of Wealth on Main Street, an education company delivering content to North Americans and co-hosts of the popular Wealth on Main Street podcast, specialize in the education and implementation of the Infinite Banking Concept. The concept was initially developed by their late mentor R. Nelson Nash in his book titled Becoming Your Own Banker. The education platform Jayson and Richard built on the foundation of this process has established itself as the gold standard for the Infinite Banking Concept in both the United States and Canada, bar none.
Learning About The Infinite Banking Concept
So, what is the Infinite Banking Concept, and how are Jayson and Richard helping people across North America to implement it? At its core, the whole idea is to recapture the interest that one is paying to banks and finance companies for the major items that we need during a lifetime, such as automobiles, major appliances, education, homes, investment opportunities, business equipment etc. The process, Becoming Your Own Banker, is about controlling how you finance all those things —having the money flow into your family’s hands rather than onto the books of someone else’s bank. The concept centers around taking control of the banking function as it relates to your needs. Jayson has 26 years of experience coaching individuals, families, and entrepreneurs, and has been dedicated to this process since 2008, helping countless others achieve financial prosperity in their personal lives and businesses.
“This is all about creating a peaceful stress-free way of life financially by getting the bankers out of your life through the power of dividend-paying whole life insurance,” Jayson says, “from this place, you can contribute almost unlimited sums of money, have ready access capital on demand, on your terms, without decreasing the asset’s value and without triggering a taxable event.”
Jayson introduced Richard to the # 1 best-selling book titled “Becoming Your Own Banker” in 2009, and that book, authored by their late mentor R. Nelson Nash, is the backbone of their financial education and the strategies they teach their clients.
“Even my young kids know how important operating with a Family Banking System is,” Richard says. “They recognize that when they’re older, they’ll do all their banking business with the family system. This is why it’s so important to host annual family banking meetings. My kids will even get a signed copy of Becoming Your Own Banker to serve as a constant reminder to continue the family bank.”
Keeping in line with their mentor, Jayson and Richard have published four books together, including their newest, Don’t Spread the Wealth.
Importance of Family in Finances
Jayson and Richard are firm believers that everything begins and ends with family, and wealth should be safely stored while also being readily accessible to those you love for important life needs. Unfortunately, when a loved one passes, they leave countless financial problems behind for their family to solve, but the process of Becoming Your Own Banker is designed to mitigate these concerns while keeping the money where it belongs… in the family. Our late mentor Bob Shields often said, “ I wish that everyone could die once, just for a week, and see the financial problems that they leave behind,” Jayson says.
You earn an income, pay taxes, and then systematically transfer all your money away, repeating the cycle over and over. Think about all the money you’ve spent on everything in your life up to now. Could you write a check for that total right now? Of course not. You’ve done all the work, yet everyone else got all your money. The Infinite Banking Concept provides a solution to this problem. Jayson and Richard see how little Families know about the importance of who the banker is in their lives. . According to Richard, one main question their new book challenges readers with is, “Which payment would you rather make: the one where your family benefits or the one where someone else’s bank benefits?” Regardless of your level of net worth, every payment you’re making is someone else’s passive income. Read that again.
Coaching and Self-Teaching
Jayson and Richard’s coaching services are highly sought after and have warranted numerous five-star Google reviews, accompanied by many genuine success stories. Preparing for the inevitable while succeeding financially throughout your lifetime ensures the best outcome, a stress-free guide to ongoing financial stability and tax-free growth. Who doesn’t want that?
“Everything we do well in life requires practice,” Richard says. “This concept is a lifestyle, not a financial plan. It is a process that is incorporated into your financial life in all aspects.”
The Becoming Your Own Banker book, by R. Nelson Nash, which has sold more than 550,000 copies as a self-published title, is a readily accessible guideline for the individual just getting started in this process. It’s about controlling your finances, ensuring that everything is going toward necessary aspects of your life while accumulating net worth with what’s left behind. Don’t Spread The Wealth, takes Nelson’s concept and showcases how Jayson & Richard have implemented it and connected it to improving financial wisdom in your family with real examples. They show you how to keep your finances within your family rather than giving it all up to someone else.
“Just think about all of the money that’s flowed through your and your family’s hands up to this point in your lifetime…what would your life be like if you had all this financial energy back to replenish the family finances on a tax-free basis? ” Jayson says.
Jayson and Richard’s work has given people back control over their finances, ensuring that their future is bright and their family’s financial status is safe. They are committed to helping others in their journey to financial independence.