We found the best-selling shampoos for color-treated hair that will help fight fading!
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Your work is not done once you leave the salon doors. Whether you’re sporting platinum blonde or deep, dark brown hair, there are a number of factors that are working fast to undo your stylist’s hard work: sun damage, oxidization, water minerals, and so forth. This is why it’s so important to find the right shampoo for hair that has been dyed and color-treated! Luckily, we rounded up the top eight best-selling shampoos for color-treated hair on Amazon that are tried and true – the ratings say it all! From popular brands like Redken, Paul Mitchell and more, you will not be disappointed with our diverse selection of products below!
HollywoodLife has rounded up the highest-rated shampoos for color-treated hair on Amazon, so you can go ahead and get that hair makeover of your dreams and preserve it right at home! From purple shampoos, (which are the No. 1 go-to weapon against brassiness for lighter hair) to shampoos that infuse your hair with hydration to restore your hair after any bleach use, this list has something for everyone. Even if you took the plunge to go darker with your hair color, we’ve included shampoos that prevent color fading for darker shades, too. Check out these highly-reviewed, color-protecting shampoos below!
1. Redken All Soft Shampoo
Starting off with a personal favorite, the Redken All Soft shampoo is a true miracle worker. This formula is completely safe to use on all color-treated hair types, and it truly does bring dry and brittle hair (thanks to years of color-processing) back to life. Many shampoos that are strictly for color protection forget to actually keep the hair hydrated, and instead focus only on anti-color fade. But, as part of the complete All Soft haircare system, this shampoo contains Argan oil and works to soften and moisturize even the most dry hair. Take it from us – as avid fans of this shampoo, we can speak to the fact that it actually does soften the hair, and doesn’t contribute towards any color fade. 85% of customers give this shampoo 5-stars, and have claimed it’s made their hair “silky soft” and “healthy”. Use it with the all soft conditioner for a uniform hair care routine! $38, amazon.com
2. Nexxus Color Assure Shampoo for Color Treated Hair
When color treating your hair often – whether you’re a staunch highlighter or like to experiment with different colors – dyes and bleaches can strip the hair of crucial nutrients to keep it vibrant, and after time it ends up looking dull. The Color Assure shampoo from Nexxus keeps processed hair colors vibrant, while also replenishing the nutrients that may have been weakened along the way. Enriched with white orchid extract, this shampoo fully locks in bold color to keep hair looking radiant. This shampoo’s one-of-a-kind “proteinfusion” blend formula contains elastin protein and quinoa to keep your salon-treated hair color bright for up to 40 washes! Brave the most daring hair colors without fade – thanks to this amazing shampoo. $15, amazon.com
3. Pureology Strength Cure Best Blonde Purple Shampoo
If you often dye your hair blonde but suffer from dullness over time, look no further than the Pureology Strength Cure blonde shampoo. This purple shampoo’s formula helps to tone lighter color-treated hair and protect against brassiness and damage. The key ingredients include Astaxanthin and purple orchid (which contain toning pigments), and a signature aromatherapy blend of pear, rose, and sandalwood. Pureology has a patented “antifade complex” ingredient in all of their color defense products, which is designed to protect color vibrancy and extend color’s lifespan. This brand has claimed first place in professional color care brand in the US, and all their formulas are vegan and free of parabens, sulfates and other harmful ingredients. Calling all unnatural blondes – this one is for you! $32, amazon.com
4. COLORWOW Color Security Shampoo
This shampoo is perfect for all hair types and prevents color from fading, plus, it’s made without silicones and sulfates SLS & SLES. It never leaves behind residue and instead, it leaves your color-treated hair feeling silky smooth and look vibrant and gorgeous. One customer gushed, “Best shampoo I’ve tried! I’ve tried dozens and dozens of shampoos over the past two years while trying to grow out my thin, dense hair and this one is the only one that genuinely made my hair stay hydrated while still removing buildup. Works like a gem paired with the fine hair conditioner!” See for yourself! $24, sephora.com
5. John Frieda Radiant Red Colour Protecting Shampoo & Conditioner
Experimenting with red hair? We got you covered! Over 1,400 people have reviewed the Radiant Red color protecting shampoo and conditioner from John Frieda extremely positive, claiming it works wonders for red color-treated hair. The formula reserves and illuminates red tones while keeping it silky and shiny. The anti-fading ingredients include pomegranate and plum, and takes dull and fading red hair color to vibrantly bright. This is a value set of both shampoo and conditioner for under $30, and we just can’t refuse a deal like that! $22, amazon.com
6. Olaplex No.4 Bond Maintenance Shampoo
Olaplex is famous for its bonding oil, heat-protection products, and more – so of course, they’re going to produce a quality shampoo for color-treated hair. The bond maintenance shampoo is a rosemary-scented, lightweight shampoo that’s fabulous to use on hair that’s been dyed time and time again. This moisturizing and reparative formula contains the famed “Olaplex Bond Building chemistry”, which works to restore internal moisture levels of the hair and bring it up to its shiniest, fullest potential. It’s recommended for all types of hair, and is proven to improve texture and simultaneously lock in color. Almost 22,000 people give it positive reviews! $28, amazon.com
7. Goldwell DUALSENSES Color Brilliance Shampoo
This shampoo is made with a Superior Fade Stop Formula with Raspberry Seed Oil that helps reduce color fading while moisturizing your hair. It’s great for hair that has been damaged from hair dye and one happy customer even wrote, “This is the only shampoo I will use on my hair. I have allergies to some shampoos, but this one is fine. With other shampoos my hair goes naturally mousie dishwater colored. This shampoo not only maintains my color when I get it colored, but even when I don’t, my hair keeps a rich undertone. Love it, and have been using it for like a decade now.” $37, amazon.com
8. KMS COLOR VITALITY Shampoo
This shampoo maintains color by locking it in and preserving it while adding radiance, so you don’t have to worry about fading. It’s formulated with lilac and ginger which help protect your hair from environmental stressors. Even better, it’s sulfate-free and super hydrating, and one customer gushed, “I have used this shampoo for many years. It makes my hair feel more voluminous, and you don’t need to use much!” $45, amazon.com