Lands’ End has officially pissed off their customers. Shoppers were reportedly shocked and “horrified” when the clothing company, known for their conservative wear, sent their customers a free edition of GQ magazine, featuring model Emily Ratajkowski, 23, on the cover. For them, it was just too “pornographic.”
“We received your ‘Lands’ End Bonus’ of GQ magazine this weekend, and we are absolutely horrified,” one customer wrote on the company’s Facebook page. “How can buying something as family friendly as school uniforms lead to soft porn in the mailbox?”
“My 14-year-old son brought in the mail today & was quite disturbed & fascinated by a ‘gift’ Lands’ End sent us — a copy of GQ magazine with an absolutely OBSCENE cover!!! I am appalled that Lands’ End — which I have always thought of as a ‘wholesome,’ family-oriented company — would be the one to expose my son to pornography,” another customer wrote.
The cover in question shows the “Blurred Lines” dancer wearing nothing but a black bikini bottom and a well-placed lei.
Lands’ End recently struck a deal with GQ’s publisher, Condé Nast, in order to provide their customers with magazines that highlight “fashion and lifestyle topics.” In the past, customers have been sent free copies of Glamour, Self and Vogue magazines, according to FOX News.
“I would like to start by extending my most sincere apologies,” Edgar Huber, the chief executive of Lands’ End, wrote in an email, according to Yahoo. “We are aware that you have received or will be receiving shortly the July issue of GQ magazine with a suggestive cover.”
The company also issued an apology and announced they will now send their customers Conde Nast Traveler instead of GQ.
“In the future, we will work more closely to assess content to make sure it is aligned with our well-known, long-held company values and those of our customers,” Michele Casper, a company spokeswoman, said.
Surprisingly, not all customers were upset by the racy cover. “Nothing wrong with the GQ cover. The body is a beautiful thing naked or otherwise. You help me feel beautiful with my clothes on. Thank you,” one customer said.
What do YOU think, HollywoodLifers? Do Lands’ End customers have a right to be upset? Are they overreacting? Tell us how you feel!
— Chris Rogers
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