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Watch
November 21, 2019 11:07AM EST

Cardi B Channels Santa & Welcomes Fans To Her ‘Twerk Shop’ In Hilarious Pepsi Holiday Ad

Cardi B2018 Global Citizen's Festival, New York, USA - 30 Sep 2018
Cardi B has been announced as the face of Balenciaga's winter 2020 collection. The WAP rapper poses on artificial grass surrounded by children's toys in the self-produced campaign, shot during lockdown. The campaign "situates the products where they will eventually end up: in closets, bedrooms, and backyards". Cardi, 27, said: “Ya looking at the face of a Balenciaga campaign! I remember how I felt seeing myself on a billboard in NYC Times Square but Paris! Wish I was there to see it in person!”. 03 Sep 2020 Pictured: Cardi B for Balenciaga. Photo credit: Balenciaga/MEGA TheMegaAgency.com +1 888 505 6342 (Mega Agency TagID: MEGA698011_001.jpg) [Photo via Mega Agency]
*EXCLUSIVE* Beverly Hills, CA - Cardi B and daughter Kulture was seen in rare form as she attended Teyana Taylor’s exclusive listening party for her new album entitled “The Album”. Cardi looks chic as she sports the signature custom hazmat suit created for Teyana’s guest. Offset arrived later and the 3 enjoyed their time with Teyana’s daughter and others who attended the listening party. As seen in the picture, Offset embraces his daughter and smiles for the camera with Cardi B behind him.Pictured: Cardi B, OffsetBACKGRID USA 17 JUNE 2020 BYLINE MUST READ: NYP/BLM / BACKGRIDUSA: +1 310 798 9111 / usasales@backgrid.comUK: +44 208 344 2007 / uksales@backgrid.com*UK Clients - Pictures Containing ChildrenPlease Pixelate Face Prior To Publication*
*EXCLUSIVE* Beverly Hills, CA - Cardi B and daughter Kulture was seen in rare form as she attended Teyana Taylor’s exclusive listening party for her new album entitled “The Album”. Cardi looks chic as she sports the signature custom hazmat suit created for Teyana’s guest. Offset arrived later and the 3 enjoyed their time with Teyana’s daughter and others who attended the listening party. As seen in the picture, Offset embraces his daughter and smiles for the camera with Cardi B behind him.Pictured: Cardi BBACKGRID USA 17 JUNE 2020 BYLINE MUST READ: NYP/BLM / BACKGRIDUSA: +1 310 798 9111 / usasales@backgrid.comUK: +44 208 344 2007 / uksales@backgrid.com*UK Clients - Pictures Containing ChildrenPlease Pixelate Face Prior To Publication* View Gallery View Gallery 25 Photos.
Jenna Lemoncelli
News Editor
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It’s a Cardi Christmas! The rapper has teamed up with Pepsi to deliver yet another hilarious commercial. — This time, she puts a twist on the traditional Santa, dressed in a bright blue pantsuit, to bring Pepsi drinkers her favorite, MONEY!

Despite making the naughty list this year, Cardi B is in great spirits! The “Money” rapper, 27, has joined her Pepsi Co. family for its new holiday campaign to not only spread seasonal cheer, but to give fans and their loved ones a chance to win a hefty cash prize! In “A Cardi Carol”, released on November 21, the Grammy-winning rapper welcomes fans into her “Twerk Shop”, while acting as Santa dressed in a bedazzled blue pantsuit. As for her sleigh? — Cardi put a modern twist on Santa’s traditional holiday ride and instead, rode off into the night sky in a designer car.

In the 2-minute commercial — which will be cut down to a :30 television spot to debut nationally on Thanksgiving Day — Cardi takes viewers back in time to when she was a young girl growing up in the Bronx. After getting snubbed by Santa on Christmas Eve, she vows to one day, gift others regardless if they are naughty or nice. Her goal? To give them what they really want — cash money! The story ends in present day with Cardi joining forces with Pepsi to gift cash to all this holiday season.

Cardi, who teamed up with Pepsi in January for the brand’s hysterical Super Bowl ad, is helping promote the company’s holiday campaign, in which newly designed 12-packs of soda contain QR-codes. When the codes are scanned, Pepsi consumers will have a chance to win cash prizes, as well as gift money to friends and family. Cash prizes range from $5 to $25,000.

“While the holidays have always been known as the season of giving, finding the right gift to give has always been an underlying stress for people. Our ‘Gift it Forward with Pepsi’ program is all about disrupting the typical ways that people go about holiday gift giving by enabling people to unapologetically give the gift of cash, adding a new dynamic to the overall holiday experience,” said Todd Kaplan, VP of Marketing, Pepsi, according to a press release on Thursday. “So, whether you gift your winnings to a friend, a family member, or someone else, Pepsi wants to make it easier for you to get into the gifting spirit this holiday season.”

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