Beyonce Launches New Fitness Clothing Line, Ivy Park — SHOP

Beyonce is back at it again with the surprises! The Queen just unveiled her new clothing collection, Ivy Park, which will be available starting April 14. The clothing line is fitness based and it is seriously fabulous! Would you expect anything less from Queen Bey? Beyonce, 34, just launched a brand new clothing line and we are seriously freaking out -- it is amazing. Queen Bey is on to her latest venture, and this time it is a fitness clothing collection called, Ivy Park. The entire collection features fabulous workout gear from sports bras to leggings -- it is everything we've ever hoped for. We are so obsessed with the latest collection, are you?

Reading Time: 3 minutes
beyonce clothing line ivy park
Image Credit: Courtesy of Instagram/Ivy Park

Beyonce released a campaign video for her new clothing line and it immediately gave us the chills. It’s a montage of Beyonce in a bunch of different fitness outfits and she’s working out the whole time, both inside on a treadmill, and at Parkwood Park, in Houston, Texas — her old playing grounds. She looks so gorgeous in the video.

If there’s anything that can give you the most fitspo, it is 100% this video of Beyonce getting down and dirty in workout gear. The entire video was so moving and emotional, and while she flaunts her new clothing line, she says, “I would wake up in the morning and my dad would come knock on my door and tell me it’s time to go running. I remember wanting to stop but I would push myself to keep going. He taught me discipline, and I would think about my dreams. I would think about the sacrifices my parents made for me. I would think about my little sister and how I was her hero. I would look at the beauty around me, the sunshine through the trees. I would keep breathing. There are things I’m still afraid of. When I have to conquer those things, I still go back to that park. Before I hit the stage, I go back to that park. When it was time for me to give birth, I went back to that park. The park became a state of mind. The park became my strength. The park is what made me who I am. Where’s your park?”

The collection will be available at,, and, starting April 14, and we seriously cannot wait any longer. The collection will include all things fitness from sports bras to workout leggings, tshirts, tracksuits, and even accessories, like headbands.

It looks like we can expect a children’s collection as well, considering Blue Ivy, 4, made a cameo in the video, decked out in Ivy Park gear.

This is honestly the best news we’ve ever heard and we cannot wait to SHOP the collection. What do you guys think of this amazing news?