Don’t make ‘Twilight’ fans angry! The MTV Movie Awards found that out the hard way on Apr. 14 when the saga’s huge devoted fan base decided to take action against the show for mostly shutting out ‘Breaking Dawn – Part 2’ from the awards.
For those who thought the biggest event of Apr. 14 would be the 2013 MTV Movie Awards totally underestimated the Twi-hards. To protest the award show’s spiteful decision to nominate Breaking Dawn – Part 2 for only one award, the fans skipped the show and re-watched the movie instead!
‘Breaking Dawn’ Fans Boycott MTV Movie Awards
Under the hashtag “#BreakingDawnPart2Night,” Twi-hards started a viral campaign to boycott the MTV Movie Awards. It was a fun display of fan advocacy, one that dissed MTV but also allowed Breaking Dawn fans to watch their favorite movie together via Twitter. But mostly, the Twilight poison campaign on Apr. 14 was meant to attack MTV.
“I wonder how MTV feels about having s**t ratings
#BreakingDawn2Night,” one particularly enraged fan tweeted. Another fan posted a homemade picture calling MTV’s diss “unjust” and “unfair.”
MTV Movie Awards Totally Disses ‘Breaking Dawn’
The Twi-hards have a reason to be angry. For the past four years, the Twilight films have been top award-winners at the MTV Movie Awards. Robert Pattinson and Kristen Stewart won Best Kiss for four straight years, and they weren’t even nominated this year!
MTV nominated Twilight big-time for four years and their ratings surely got a boost because of it. Twi-hards were loyal to the MTV Movie Awards and then the network dissed Breaking Dawn – Part 2 completely out of the blue!
That’s why the Twilight fans are fighting back. Kristen is up for Best Hero for her role in Snow White and the Huntsmen, but she’s even fallen behind in that award race. But hey, that’s probably because hardly any of her fans are even watching the show anymore!
What do you think of the Twi-hards’ boycott, HollywoodLifers? Let us know!
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— Andrew Gruttadaro
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