Posted Fri, January 8, 2010 3:02pm EST

Supermodel Karen Elson Is The New Face of St. John — Exclusive New Photos!

Karen Elson, the gorgeous redhead married to Jack White, frontman for the White Stripes and the Raconteurs, is the new star of St. John’s spring campaign.

Super celeb Angelina Jolie was the face of fashion label St. John, from 2005 to 2008. And now, Angie’s finally been replaced by stunner supermodel Karen Elson, renound for both her fashion runway career and her marriage to rocker Jack White.

The choice to cast Karen is a continuation of the company’s refocus on models. Supermodel Liya Kebede, shot by Mark Seliger, was the first to follow Angie after she left the campaign. Insiders tell that Angelina has maintained a friendly relationship with the company.

“We wanted to make a clean break from actresses … and cleanse the palette. We needed to show a modern point of view of St. John. We have evolved,” St. John CEO, Glenn McMahon, told Women’s Wear Daily.

In any case, Karen, who’s British, shocked celebrity watchers when she and White Stripes/Racanteurs frontman Jack White married after a whirlwind one-month romance. They met when she appeared in the White Stripes music video for their song, “Blue Orchid.”

Hard to believe, with her model’s figure that the couple now has two little ones — Scarlett Teresa White and Henry Lee White.

The dramatic new pics were shot by photog Greg Kadel — nice job!


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poptart princess

Posted at 7:33 PM on January 10, 2010  

My, my, what professional make up artists and photographers can do, it’s freanking amazing! she lives in Nashville and I’ve seen her out plenty of times and she doesn’t like a darn thing like this. OK, the hair and skin coloring are very fake but, really people, if I hadn’t first read that this was the same Karen Elson I’ve seen having Mexican food @ Cantina Laredo or cocktails @ the Patterson House, I’d never have known – she’s not at all the haunting beauty you see here or in the H&M adverts. Plus, she’s not even tall… 5’7″ at most. Makes more sense to me now why Kim Kardashian is always in full make-up…

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Apres Ski

Posted at 7:29 PM on January 8, 2010  

Why do they accentuate her hair? She looks like clown in a bad photo. Her hair takes away from what she has on & from what is supposed to be subtle. They should tone down the colour in her hair so we can focus on the dress or the fashion.

I’m surprised they chose her, but then, I don’t wear that clothing line.

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Posted at 6:47 PM on January 8, 2010  

St. John’s is just trying to coattail on Ang’s current fame. She hasn’t worked for them in over 18 months. Her contract ended in 2008. Interesting that from what I hear their sales have plummeted since fall ’08 and now, over a year later, we get a press release from them that mentions the most talked about woman of the moment; highest paid and most powerful actress in the world, renowned international humanitarian and someone who could instantly command 20 magazine covers and any broadcast interview she sought. I smells a slimy rat!

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