Courtesy Of BlackBook

One Direction seen arriving at the BRIT Awards 2013 at the o2 Arena in London on Wednesday, Feb. 20, 2013. (Invision/AP Images)

(Courtesy Of Glamour Mag)

(Courtesy Of Glamour Mag)

(Courtesy Of Glamour Mag)

(Courtesy Of Glamour Mag)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

It seems like ages ago that Simon Cowell put together the boys of One Direction on 'X Factor,' but it's only been two years since their inception! Today, July 23, the massively popular boy band celebrates their anniversary. Click for more pics of the band from the beginning!

Liam Payne, Harry Styles, Niall Horan, Louis Tomlinson, and Zayn Malik were brought together by Simon Cowell on July 23, 2010, after the boys individually tried out for the UK version of X Factor. One Direction went on to place third, but have gone on to win many awards including three Teen Choice Awards on July 22! The boys picked up three surfboards for Choice Breakout Group, Choice Summer Music Star Group and Choice Love Song for their Billboard Hot 100 hit "What Makes You Beautiful." (FameFlynet/Landov)

Zayn Malik, Niall Horan, Harry Styles, Liam Payne and Louis Tomlinson from the band One Direction performing live in Concert at WIOQ's iHeartRadio Theatre in Bala Cynwyd, PA on March 17, 2012. (FameFlynet)

The One Direction boys enjoying a boat ride on Sydney Harbor in Australia on April 10, 2012. They enjoyed a few beers during their wild ride. (FameFlynet)

One Direction at the New York premiere of 'Men In Black 3' at the Ziegfeld Theater in New York City, New York on May 23, 2012. (FameFlynet)

One Direction singing on 'X Factor' in 2010.

One Direction performing at Key 102 Live in Manchester, UK on July 22, 2012. (FameFlynet)

'X Factor' finalists One Direction attend the Very.co.uk exclusive christmas catwalk show at Victoria house in Bloomsbury Square, London. (Landov)

'X Factor' boy band One Direction arrive for vocal coaching in London wearing multi-coloured one-piece zip-up suits on November 8, 2010. (SplashNews)

Boy band sensation One Direction attends a private Valentine's Day meet and greet at the Hotel de Sers on February 14, 2012 in Paris, France. (FameFlynet)

One Direction is greeted by a small group of teenage girls outside a studio in Los Angeles, CA on January 28, 2012. (FameFlynet)

One Direction Filming A Music Video November 2011. (FameFlynet)

British boy band One Direction seen arriving on a flight at LAX airport in Los Angeles, CA January 2011. (FameFlynet)

Harry Styles, Nial Horan, Louis Tomlinson, Simon Cowell, Liam Payne and Zain Malik of One Direction attend the One Direction performance ahead of The X Factor final at Queen Square on December 7, 2010 in Wolverhampton, England. (Photo by Tony Woolliscroft/WireImage)

July 26 W New York - Downtown in partnership with Grand Classics continued its New York in Film summer screenings, featuring Midnight Cowboy, inspired by New York City and presented by one of the city's most celebrated experts in film, Spike Lee. Taking place in W Downtown's private Residential Lounge

Will Ferrell and Zach Galifianakis at after party of The Campaign premiere at Sons of Essex on July 25. The party was sponsored by SVEDKA Vodka and hosted by The Peggy Siegal Company (Dave Allocca/Starpix)

Will Ferrell and Zach Galifianakis playfully roll their eyes at each other on the red carpet at the premiere of their film The Campaign on Wednesday (July 25) at the Landmark Sunshine Cinema in New York City, sponsored by SVEDKA Vodka.

Rapper Chris Brown performs at Gotha Club in Cannes, France on July 25, 2012. After his set, he partied with the crowd and his girlfriend Karrueche Tran, putting to rest all of the rumors that Chris was back with Rihanna. Paris Hilton also partied with Chris after his set (FameFlynet)

On Wednesday, July 25th, actor Bryan Greenberg, GQ's Brett Fahlgren, and The Style Blogger's Dan Trepanier celebrated the Marciano Menswear US launch with GQ at the Marciano store in SoHo, New York. Fashionable guests and influencers shopped the new Marciano Menswear Collection, enjoyed a special performance by DJ Brendan Fallis and spruced up at the Mitch by Paul Mitchell grooming bar. (Billy Farrell Agency)

Mercedes-Benz Presents Designer Amahlia Stevens of Vitamin A with the all-new 2013 SL63 AMG convertible

Eva Longoria and Chef Michael Symon helped kick-off the Lay's "Do Us A Flavor" contest – a nationwide search for the next great Lay's potato chip flavor. (Diane Bondareff/AP)

Shenae Grimes attended the Angela Martini Bikini Fashion Show at WET at W Hotel South Beach for Supermodel and Swimwear designer, Angela Martini. The Albanian born supermodel created for her premier Spring/Summer 2013 collection an assortment of atypical bikini silhouettes inspired in cut and colors by exotic flowers.

Reality TV star and fashion designer Whitney Port celebrated her sister Paige's birthday in Las Vegas. Whitney, Paige and a group of 10 friends and family, including their sister Jade and their parents, began their evening atSTACK Restaurant & Bar at The Mirage. Arriving to dinner around 10:30 p.m., the birthday crew shared several of STACK's specialty dishes including the Hot Rocks and Tuna Tartar. Around 12:15 a.m., they all headed over to Sin City hot spot 1 OAK Nightclub where they were escorted to their VIP table. Resident DJ Karma dropped Rihanna's track "Birthday Cake" featuring Chris Brown and immediately the sisters started dancing the night away. Around 2 a.m., an extravagant birthday cake was presented to a very surprised birthday girl. Whitney along with her friends and family continued to party until around 3 a.m., when they were seen leaving the nightclub. **Photo credit - courtesy of The Light Group

Celebrities including Oscar nominated actress Taraji P. Henson, Empire Girls star Adrienne Bailon, Basketball Wives' Jennifer Williams and singer Kat DeLuna celebrated the Courvoisier Rosé 1 Year Anniversary with a bash at TOY restaurant in NYC. VIP guests toasted to the first birthday of Courvoisier's refreshing summer spirit as Taraji, Adrienne, Jennifer and Kat enjoyed summer drinks including the Crimson and Clover, Bijou Rosé and Blackberry Beretmade exclusively for the event. Partygoers also enjoyed hors d'oeuvres including Mushroom Spring Rolls and Steamed Shrimp Dumplings by Chef Doron Wong while DJ Brooklyn Dawn spun beats for the lively crowd. The Courvoisier Rosé summer soiree commemorates the first anniversary of the product launch. Perfect for summertime sipping, Courvoisier Rose is a refreshing and fruity blend of French red wine grapes and the renowned house's signature cognac.

Actress Jessica Szohr gives herself a Ciate Caviar Manicure after a shopping trip to Sephora in Los Angeles CREDIT: Michael Simon (no mention of Startraks required, free usage)

Denise Richards picks up an Arby`s Snap & Rock Pepsi cup for a chance to win a VIP concert experience in Los Angeles, CA CREDIT: Michael Simon (free usage)

Christina Milian spotted front row at the Lisa Blue runway show rocking a bold yellow Lublu maxi dress at Mercedes-Benz Fashion Week Swim 2013.

DWTS pro-dancer Chelsie Hightower as she celebrates her birthday this weekend at Villa del Palmar Cancun. She and her friends have been enjoying their stay at the resort with spa massages, paddle boarding, kayaking and playing in the pool's water cannons. The group celebrated Chelsie's birthday at the resort's Davino restaurant where the executive chef presented her with a birthday cake. Photos by Mauricio Clayton.

Emily Maynard & Jef Holm celebrate Jef's birthday at Abe & Arthur's in NYC (SplashNews)

On Tuesday, July 24th, Shay Mitchell, star of ABC Family's hit show Pretty Little Liars, DJ Connor Cruise (son of Tom Cruise and Nicole Kidman) and celebrity photographer Patrick McMullan helped American Eagle Outfitters bring the "Live Your Life" Fall 2012 campaign to life with a large-scale photo studio event outside the flagship store in Times Square. Photo Credit: Albert Michael, StarTraks Photo

Rihanna has a blast going yachting with friends in Cannes, France (Pacific Coast News)

MTV's most notorious cast member, Johnny Bananas, celebrated his 30th birthday at the Dream Hotel with several cast mates, including Diem Brown, Kenny Santucci, CT, Evan Starkman, The Miz and ACE. It was a reality reunion.

Last night a star-studded group feted upcoming film Killer Joe at its Cinema Society screening in New York. The film's lead, Matthew McConaughey and wife Camila Alves made heads turn upon arrival sporting their wedding bands and a noticeable baby bump. The new addition to the McConaughey clan presumable kept the couple in for an early evening as they opted to skip the afterparty at newly christened New York hotspot No. 8 in Chelsea, where guests enjoyed wine from Woodbridge by Robert Mondavi and partied past midnight on the Monday evening.

Maria Menounos from her Shape Magazine celebration at the Chapstick Beach House in Malibu where guests cooled off with Thrive Ice Cream.

Singer Rihanna has a blast parasailing with her friend over the ocean while vacationing in Cannes, France on June 24, 2012. (FameFlynet)

CaptionActress Selena Gomez grabbed lunch at the Japanese restaurant, Yamamoto, in Encino, California on July 23, 2012. (FameFlynet)

Guests including Kelly Bensimon, Beth Ostrosky Stern, Countess Luann de Lesseps, Veronica Webb & Chris Del Gatto, Dina Lohan, and Kelly Klein joined new Bridgehampton Polo partner Nacho Figueras for an afternoon ofTutto Il Giorno eats, Pointy Snout Caviar and Davidoff Cigars (Ferrari North America was the title sponsor for Opening Day. Guests who were on the list (which had been slashed this year from 2,000 to 350) were anxious to hear if the first game of the season would take place, as the recent heavy rains had soaked the polo field, however the well-watered grass didn't stop Peter Brant's White Birch and Chris Del Gatto's CIRCA players from mounting their horses and riding for an abridged mini-match. Weather-permitting, next Saturday will highlight the first full polo match at Bridgehampton Polo Club. (Rob Rich/SocietyAllure.com)

Guests including Kelly Bensimon, Beth Ostrosky Stern, Countess Luann de Lesseps, Veronica Webb & Chris Del Gatto, Dina Lohan, and Kelly Klein joined new Bridgehampton Polo partner Nacho Figueras for an afternoon ofTutto Il Giorno eats, Pointy Snout Caviar and Davidoff Cigars (Ferrari North America was the title sponsor for Opening Day. Guests who were on the list (which had been slashed this year from 2,000 to 350) were anxious to hear if the first game of the season would take place, as the recent heavy rains had soaked the polo field, however the well-watered grass didn't stop Peter Brant's White Birch and Chris Del Gatto's CIRCA players from mounting their horses and riding for an abridged mini-match. Weather-permitting, next Saturday will highlight the first full polo match at Bridgehampton Polo Club. (Rob Rich/SocietyAllure.com)

Kim Kardashian hosts the Midori Beachside Bash with Kim and Kayne at the Delano Beach Club in Miami for Swim Week.

Scott Disick hosted a party for Camacho cigars at a Malibu beach house this weekend, taking the opportunity to puff away on celebratory cigars with friends after the birth of his daughter last week.

Big Ang, her Pomeranian Lil Louie and Jonathan Lipniki hosted the PETSTAY Social at Showboat Atlantic City. Lil Louie enjoyed treats from the "Doggie Style Buffet," while Ang sipped on her signature Big Ang cocktail at "The Drunken Doggie" bar.

Chris Brown arrived at the Martinez Hotel in the French Riviera on July 22, 2012. Chris was sporting a new hair do, bleach blonde. Singer Chris Brown arrived at the Martinez Hotel in the French Riviera on July 22, 2012. Chris was sporting a new hair do, bleach blonde. (FameFlynet)

Rihanna made her exit from the VIP Room nightclub in Saint tropez, France on July 21, 2012 with her friends after a night out. Rihanna made her exit from the VIP Room nightclub in Saint tropez, France on July 21, 2012 with her friends after a night out. (FameFlynet)

Chris Hemsworth and Elsa Pataky went to lunch with daughter, India, in Santa Monica, California on July 21, 2012. Star couple Chris Hemsworth and Elsa Pataky went to lunch with daughter, India, in Santa Monica, California on July 21, 2012. (FameFlynet)

Pop sensation Justin Bieber and girlfriend Selena Gomez enjoy a night out at Il Cielo restaurant in Beverly Hills to celebrate Selena's 20th birthday. The couple arrived with friends in Justin's tricked out $150,000 West Coast Customs Mini Bus, with Selena sporting a bright pink dress. Justin had a cut on his arm just above his new "Believe" tattoo. (SplashNews)

Selena Gomez arrive at the Teen Choice Awards 2012 held at the Universal Amphitheater in Los Angeles, CA on July 22, 2012. Celebrities arrive at the Teen Choice Awards 2012 held at the Universal amphitheatre in Los Angeles, CA on July 22, 2012. (FameFlynet)

Justin Bieber arrive at the Teen Choice Awards 2012 held at the Universal Amphitheater in Los Angeles, CA on July 22, 2012. Celebrities arrive at the Teen Choice Awards 2012 held at the Universal amphitheatre in Los Angeles, CA on July 22, 2012. (FameFlynet)

Saturday July 21, 2012. Rihanna shows off her party spirit as she jet skis away her afternoon with some good friends, a few beers and a tiny bikini while vacationing on a yacht in Saint Tropez. (Pacific Coast News)

Courtesy Of BlackBook

One Direction seen arriving at the BRIT Awards 2013 at the o2 Arena in London on Wednesday, Feb. 20, 2013. (Invision/AP Images)

(Courtesy Of Glamour Mag)

(Courtesy Of Glamour Mag)

(Courtesy Of Glamour Mag)

(Courtesy Of Glamour Mag)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction in their video 'Kiss You' (Courtesy Of YouTube)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

One Direction Video for "Best Song Ever" (Courtesy of Columbia Records)

It seems like ages ago that Simon Cowell put together the boys of One Direction on 'X Factor,' but it's only been two years since their inception! Today, July 23, the massively popular boy band celebrates their anniversary. Click for more pics of the band from the beginning!

Liam Payne, Harry Styles, Niall Horan, Louis Tomlinson, and Zayn Malik were brought together by Simon Cowell on July 23, 2010, after the boys individually tried out for the UK version of X Factor. One Direction went on to place third, but have gone on to win many awards including three Teen Choice Awards on July 22! The boys picked up three surfboards for Choice Breakout Group, Choice Summer Music Star Group and Choice Love Song for their Billboard Hot 100 hit "What Makes You Beautiful." (FameFlynet/Landov)

Zayn Malik, Niall Horan, Harry Styles, Liam Payne and Louis Tomlinson from the band One Direction performing live in Concert at WIOQ's iHeartRadio Theatre in Bala Cynwyd, PA on March 17, 2012. (FameFlynet)

The One Direction boys enjoying a boat ride on Sydney Harbor in Australia on April 10, 2012. They enjoyed a few beers during their wild ride. (FameFlynet)

One Direction at the New York premiere of 'Men In Black 3' at the Ziegfeld Theater in New York City, New York on May 23, 2012. (FameFlynet)

One Direction singing on 'X Factor' in 2010.

One Direction performing at Key 102 Live in Manchester, UK on July 22, 2012. (FameFlynet)

'X Factor' finalists One Direction attend the Very.co.uk exclusive christmas catwalk show at Victoria house in Bloomsbury Square, London. (Landov)

'X Factor' boy band One Direction arrive for vocal coaching in London wearing multi-coloured one-piece zip-up suits on November 8, 2010. (SplashNews)

Boy band sensation One Direction attends a private Valentine's Day meet and greet at the Hotel de Sers on February 14, 2012 in Paris, France. (FameFlynet)

One Direction is greeted by a small group of teenage girls outside a studio in Los Angeles, CA on January 28, 2012. (FameFlynet)

One Direction Filming A Music Video November 2011. (FameFlynet)

British boy band One Direction seen arriving on a flight at LAX airport in Los Angeles, CA January 2011. (FameFlynet)

Harry Styles, Nial Horan, Louis Tomlinson, Simon Cowell, Liam Payne and Zain Malik of One Direction attend the One Direction performance ahead of The X Factor final at Queen Square on December 7, 2010 in Wolverhampton, England. (Photo by Tony Woolliscroft/WireImage)

July 26 W New York - Downtown in partnership with Grand Classics continued its New York in Film summer screenings, featuring Midnight Cowboy, inspired by New York City and presented by one of the city's most celebrated experts in film, Spike Lee. Taking place in W Downtown's private Residential Lounge

Will Ferrell and Zach Galifianakis at after party of The Campaign premiere at Sons of Essex on July 25. The party was sponsored by SVEDKA Vodka and hosted by The Peggy Siegal Company (Dave Allocca/Starpix)

Will Ferrell and Zach Galifianakis playfully roll their eyes at each other on the red carpet at the premiere of their film The Campaign on Wednesday (July 25) at the Landmark Sunshine Cinema in New York City, sponsored by SVEDKA Vodka.

Rapper Chris Brown performs at Gotha Club in Cannes, France on July 25, 2012. After his set, he partied with the crowd and his girlfriend Karrueche Tran, putting to rest all of the rumors that Chris was back with Rihanna. Paris Hilton also partied with Chris after his set (FameFlynet)

On Wednesday, July 25th, actor Bryan Greenberg, GQ's Brett Fahlgren, and The Style Blogger's Dan Trepanier celebrated the Marciano Menswear US launch with GQ at the Marciano store in SoHo, New York. Fashionable guests and influencers shopped the new Marciano Menswear Collection, enjoyed a special performance by DJ Brendan Fallis and spruced up at the Mitch by Paul Mitchell grooming bar. (Billy Farrell Agency)

Mercedes-Benz Presents Designer Amahlia Stevens of Vitamin A with the all-new 2013 SL63 AMG convertible

Eva Longoria and Chef Michael Symon helped kick-off the Lay's "Do Us A Flavor" contest – a nationwide search for the next great Lay's potato chip flavor. (Diane Bondareff/AP)

Shenae Grimes attended the Angela Martini Bikini Fashion Show at WET at W Hotel South Beach for Supermodel and Swimwear designer, Angela Martini. The Albanian born supermodel created for her premier Spring/Summer 2013 collection an assortment of atypical bikini silhouettes inspired in cut and colors by exotic flowers.

Reality TV star and fashion designer Whitney Port celebrated her sister Paige's birthday in Las Vegas. Whitney, Paige and a group of 10 friends and family, including their sister Jade and their parents, began their evening atSTACK Restaurant & Bar at The Mirage. Arriving to dinner around 10:30 p.m., the birthday crew shared several of STACK's specialty dishes including the Hot Rocks and Tuna Tartar. Around 12:15 a.m., they all headed over to Sin City hot spot 1 OAK Nightclub where they were escorted to their VIP table. Resident DJ Karma dropped Rihanna's track "Birthday Cake" featuring Chris Brown and immediately the sisters started dancing the night away. Around 2 a.m., an extravagant birthday cake was presented to a very surprised birthday girl. Whitney along with her friends and family continued to party until around 3 a.m., when they were seen leaving the nightclub. **Photo credit - courtesy of The Light Group

Celebrities including Oscar nominated actress Taraji P. Henson, Empire Girls star Adrienne Bailon, Basketball Wives' Jennifer Williams and singer Kat DeLuna celebrated the Courvoisier Rosé 1 Year Anniversary with a bash at TOY restaurant in NYC. VIP guests toasted to the first birthday of Courvoisier's refreshing summer spirit as Taraji, Adrienne, Jennifer and Kat enjoyed summer drinks including the Crimson and Clover, Bijou Rosé and Blackberry Beretmade exclusively for the event. Partygoers also enjoyed hors d'oeuvres including Mushroom Spring Rolls and Steamed Shrimp Dumplings by Chef Doron Wong while DJ Brooklyn Dawn spun beats for the lively crowd. The Courvoisier Rosé summer soiree commemorates the first anniversary of the product launch. Perfect for summertime sipping, Courvoisier Rose is a refreshing and fruity blend of French red wine grapes and the renowned house's signature cognac.

Actress Jessica Szohr gives herself a Ciate Caviar Manicure after a shopping trip to Sephora in Los Angeles CREDIT: Michael Simon (no mention of Startraks required, free usage)

Denise Richards picks up an Arby`s Snap & Rock Pepsi cup for a chance to win a VIP concert experience in Los Angeles, CA CREDIT: Michael Simon (free usage)

Christina Milian spotted front row at the Lisa Blue runway show rocking a bold yellow Lublu maxi dress at Mercedes-Benz Fashion Week Swim 2013.

DWTS pro-dancer Chelsie Hightower as she celebrates her birthday this weekend at Villa del Palmar Cancun. She and her friends have been enjoying their stay at the resort with spa massages, paddle boarding, kayaking and playing in the pool's water cannons. The group celebrated Chelsie's birthday at the resort's Davino restaurant where the executive chef presented her with a birthday cake. Photos by Mauricio Clayton.

Emily Maynard & Jef Holm celebrate Jef's birthday at Abe & Arthur's in NYC (SplashNews)

On Tuesday, July 24th, Shay Mitchell, star of ABC Family's hit show Pretty Little Liars, DJ Connor Cruise (son of Tom Cruise and Nicole Kidman) and celebrity photographer Patrick McMullan helped American Eagle Outfitters bring the "Live Your Life" Fall 2012 campaign to life with a large-scale photo studio event outside the flagship store in Times Square. Photo Credit: Albert Michael, StarTraks Photo

Rihanna has a blast going yachting with friends in Cannes, France (Pacific Coast News)

MTV's most notorious cast member, Johnny Bananas, celebrated his 30th birthday at the Dream Hotel with several cast mates, including Diem Brown, Kenny Santucci, CT, Evan Starkman, The Miz and ACE. It was a reality reunion.

Last night a star-studded group feted upcoming film Killer Joe at its Cinema Society screening in New York. The film's lead, Matthew McConaughey and wife Camila Alves made heads turn upon arrival sporting their wedding bands and a noticeable baby bump. The new addition to the McConaughey clan presumable kept the couple in for an early evening as they opted to skip the afterparty at newly christened New York hotspot No. 8 in Chelsea, where guests enjoyed wine from Woodbridge by Robert Mondavi and partied past midnight on the Monday evening.

Maria Menounos from her Shape Magazine celebration at the Chapstick Beach House in Malibu where guests cooled off with Thrive Ice Cream.

Singer Rihanna has a blast parasailing with her friend over the ocean while vacationing in Cannes, France on June 24, 2012. (FameFlynet)

CaptionActress Selena Gomez grabbed lunch at the Japanese restaurant, Yamamoto, in Encino, California on July 23, 2012. (FameFlynet)

Guests including Kelly Bensimon, Beth Ostrosky Stern, Countess Luann de Lesseps, Veronica Webb & Chris Del Gatto, Dina Lohan, and Kelly Klein joined new Bridgehampton Polo partner Nacho Figueras for an afternoon ofTutto Il Giorno eats, Pointy Snout Caviar and Davidoff Cigars (Ferrari North America was the title sponsor for Opening Day. Guests who were on the list (which had been slashed this year from 2,000 to 350) were anxious to hear if the first game of the season would take place, as the recent heavy rains had soaked the polo field, however the well-watered grass didn't stop Peter Brant's White Birch and Chris Del Gatto's CIRCA players from mounting their horses and riding for an abridged mini-match. Weather-permitting, next Saturday will highlight the first full polo match at Bridgehampton Polo Club. (Rob Rich/SocietyAllure.com)

Guests including Kelly Bensimon, Beth Ostrosky Stern, Countess Luann de Lesseps, Veronica Webb & Chris Del Gatto, Dina Lohan, and Kelly Klein joined new Bridgehampton Polo partner Nacho Figueras for an afternoon ofTutto Il Giorno eats, Pointy Snout Caviar and Davidoff Cigars (Ferrari North America was the title sponsor for Opening Day. Guests who were on the list (which had been slashed this year from 2,000 to 350) were anxious to hear if the first game of the season would take place, as the recent heavy rains had soaked the polo field, however the well-watered grass didn't stop Peter Brant's White Birch and Chris Del Gatto's CIRCA players from mounting their horses and riding for an abridged mini-match. Weather-permitting, next Saturday will highlight the first full polo match at Bridgehampton Polo Club. (Rob Rich/SocietyAllure.com)

Kim Kardashian hosts the Midori Beachside Bash with Kim and Kayne at the Delano Beach Club in Miami for Swim Week.

Scott Disick hosted a party for Camacho cigars at a Malibu beach house this weekend, taking the opportunity to puff away on celebratory cigars with friends after the birth of his daughter last week.

Big Ang, her Pomeranian Lil Louie and Jonathan Lipniki hosted the PETSTAY Social at Showboat Atlantic City. Lil Louie enjoyed treats from the "Doggie Style Buffet," while Ang sipped on her signature Big Ang cocktail at "The Drunken Doggie" bar.

Chris Brown arrived at the Martinez Hotel in the French Riviera on July 22, 2012. Chris was sporting a new hair do, bleach blonde. Singer Chris Brown arrived at the Martinez Hotel in the French Riviera on July 22, 2012. Chris was sporting a new hair do, bleach blonde. (FameFlynet)

Rihanna made her exit from the VIP Room nightclub in Saint tropez, France on July 21, 2012 with her friends after a night out. Rihanna made her exit from the VIP Room nightclub in Saint tropez, France on July 21, 2012 with her friends after a night out. (FameFlynet)

Chris Hemsworth and Elsa Pataky went to lunch with daughter, India, in Santa Monica, California on July 21, 2012. Star couple Chris Hemsworth and Elsa Pataky went to lunch with daughter, India, in Santa Monica, California on July 21, 2012. (FameFlynet)

Pop sensation Justin Bieber and girlfriend Selena Gomez enjoy a night out at Il Cielo restaurant in Beverly Hills to celebrate Selena's 20th birthday. The couple arrived with friends in Justin's tricked out $150,000 West Coast Customs Mini Bus, with Selena sporting a bright pink dress. Justin had a cut on his arm just above his new "Believe" tattoo. (SplashNews)

Selena Gomez arrive at the Teen Choice Awards 2012 held at the Universal Amphitheater in Los Angeles, CA on July 22, 2012. Celebrities arrive at the Teen Choice Awards 2012 held at the Universal amphitheatre in Los Angeles, CA on July 22, 2012. (FameFlynet)

Justin Bieber arrive at the Teen Choice Awards 2012 held at the Universal Amphitheater in Los Angeles, CA on July 22, 2012. Celebrities arrive at the Teen Choice Awards 2012 held at the Universal amphitheatre in Los Angeles, CA on July 22, 2012. (FameFlynet)

Saturday July 21, 2012. Rihanna shows off her party spirit as she jet skis away her afternoon with some good friends, a few beers and a tiny bikini while vacationing on a yacht in Saint Tropez. (Pacific Coast News)