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Posted Tue, September 21, 2010 8:35pm EST

Check Out The Trendiest New Tote Bag In Hollywood!

Not only are a slew of stars a fan of the Biotiful Bag — but it’s also organic and totally green! We got the scoop on the super popular tote.

Whether they’re running errands, hitting the gym, or just need some extra room to store their stuff, stylish ladies like Kim Kardashian, Carmen Electra, Stephanie Pratt, and Denise Richards have been traveling around town with their Biotiful Bags. Considering it’s both spacious and practical, I’m not surprised to see stars sporting it, but I still wanted to learn more about the item!

Luckily, it isn’t a pricey new fad — made from organic cotton and natural materials and priced at $59 it’s both eco-friendly and affordable. “My Biotiful Bags are stylish and chic, utilizing materials like organic cotton and recycled nylon,” said Colette Guigue, the woman behind the brand. With 25 years in the accessories industry, Colette saw an opportunity to blend fashion with practicality — and she’s established quite a fan base!

Since the Biotiful Bag comes in a variety of shapes, sizes, and colors I wouldn’t be surprised if we see it on the arms of more stylish gals. As if you ever needed a reason to scoop up a new tote, with the whole eco-friendly factor you can clear your conscience — without even hurting your wallet!

Check out which other stars are fans of the bag and scoop up one of your own here!

Katrina Mitzeliotis