Ruby Rose just helped Urban Decay announce some exciting news for lipstick girls everywhere! The bold brand’s even bolder spokesmodel is helping them launch a 100-shade lipstick collection, and we’ve got all of the details, plus when you can get it, ahead.
Urban Decay‘s ‘Most Addictive New Vice,’ Ruby Rose, is letting us in on her biggest vice — lipstick. The 30-year-old actress joined the beauty brand on their mission to launch the biggest lipstick collection ever, and the results mean dozens of lipstick shades to fall in love with for all of us.
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Ruby has only been the face of UD for a little over two months, but her first project might just top the brand’s Smoky Palettes. Releasing 100 shades of lipsticks (74 of which are brand new colors), the UD bullets are getting a retro makeover in the brand’s original lipstick tube design. Featuring everything from pale nudes to a true black hue, the lipsticks will come in Mega Matte, Comfort Matte, Cream, Metallized, Sheer and Sheer Shimmer finishes.
To go along with the launch, UD and Ruby created a totally badass campaign video where she rocks several of the Vice collection’s boldest shades, shows off her boxing skills and hangs out with some puppies (obvi).
Going from the creamy lavender color, Twitch, to the knockout Mega Matte red shade, 714, Ruby is giving us major lipstick envy. In her original campaign image when her partnership with UD was announced, Ruby also sported the frosty pink shade, Big Bang, which is one of the Metallized finishes and possibly our favorite hue in the Vice set.
The 100-shade collection doesn’t launch until June 5th, which means you have plenty of time to pick out your favorite shades. And, in the meantime, you can get your lipstick fix for half the price as the brand’s Revolution, Sheer Revolution and Matte Revolution lipsticks are on sale at urbandecay.com for $11. We’re stocking up so we can wear a new shade for every day of the summer.
Which shades are at the top of your list, HollywoodLifers?