After consumers posted photos and tweets saying they had been burned — literally — from using The Honest Company’s sunscreen, founder Jessica Alba spoke out, saying she uses the products ‘on her own children.’
The Honest Company founder Jessica Alba is speaking out after users claimed the company’s sunscreen was useless and left them with unsightly and dangerous burns. Read her full statement, which she released on her website on August 3.
Here is the full statement from founders Jessica Alba and Christopher Gavigan:
“Protecting our loved ones and yours is the reason we founded The Honest Company. As parents, it pains us to hear that anyone has had a negative experience with our Sunscreen. We develop and use Honest Sunscreen to protect our own children — Honor, Haven, Luke, Evie, and Poppy — at the park, in the pool, outside, every day. As with everything we do, we take sun protection seriously here at Honest.
We have a dedicated team of Honest employees, parents, and partners who carefully reviewed our Sunscreen product to make sure that it meets our highest standards prior to release. Our previous Sunscreen formulation had a 40-minute water resistance and customers told us that it didn’t apply as easily as they would’ve liked. Based on our own experience and consumer feedback, we redesigned our Sunscreen Lotion for 80-minute water resistance and an improved formulation that allows for easier application and a lighter-weight feel.
We’ve gone through extensive third-party testing in accordance with government regulations and our Sunscreen Lotion passed all SPF 30 testing requirements. It also received the best score possible from the Environmental Working Group (EWG). We care about taking every precaution possible to ensure that your product experience will keep you healthy and happy.
That said, what matters most to us is your trust and confidence. We’re passionate about living up to your expectations as much as our own. We’ve personally picked up the phone to speak with many of you who have called our customer service hotline. Our team is reaching out to everyone who has posted on social media to assure you that we’re committed to your safety and satisfaction. For those who have expressed concerns about our Sunscreen Lotion, we want you to know that we hear you and we’re here for you. As always, we’ll do what it takes to make it right. You can reach us at: 1.888.862.8818.
Jessica Alba and Christopher Gavigan”
Honest Sunscreen — The Back Story
Jessica’s statement comes following complaints from customers who shared their sunburned pictures after using the company’s sunscreen, calling into questions the brand’s efficacy. The Honest Company, which prides itself on natural ingredients and making products without harmful chemicals, uses zinc oxide to block out UVA and UVB rays. And because the sunscreen is considered a drug by the FDA, would have had to pass several tests before becoming available for purchase.
For all sunscreens, you should apply liberally 15 minutes before going in the sun and re-apply every 2 hours, and after swimming and towel drying.
— Dory Larrabee-Zayas