This year, cats may be taking over the Super Bowl. Not only is Kitty Perry performing during the Halftime Show, but BuzzFeed has teamed up with Friskies for an epic TV ad, which will air during the big game on Feb. 1. Watch it here!
KatyCats, rejoice! Katy Perry fans will have two reasons to purr during the Super Bowl on Feb. 1. While the 30-year-old singer will likely “Roar” during her Halftime Show set, cats will also meow during a new TV ad, created by Friskies and BuzzFeed.
Friskies Super Bowl Commercial 2015 — BuzzFeed Creates ‘Dear Kitten’ Ad
The 60-second spot, which is the first TV ad created by BuzzFeed, is an extension of their web series for Friskies, titled “Dear Kitten.”
BuzzFeed and Friskies were brainstorming for a new “Dear Kitten” video when the idea of a Super Bowl ad came up, according to Adweek.com.
“We were thinking about doing the next installment in this franchise around tent poles, so we thought about doing ‘Dear Kitten’ during the Big Game,” BuzzFeed Motion Pictures VP Jonathan Perelman said in the interview. “What I love about the Big Game is that it’s a place that people watch for the ads as much as they watch for the game itself.”
Cats Poke Fun At Football Fans
In the ad, one cat pokes fun at a group of football viewers — who like most Americans, huddle around the TV on Super Bowl Sunday, hooting and hollering, and stuffing their faces with every appetizer imaginable — while talking to a cute kitten.
The cat says that their objective is to annoy the football viewers as much as possible so that they offer them a fresh can of Friskies cat food in order to get out of the way.
It’s pretty clever if you ask us. No wonder cats have nine lives!
Only a 60-second teaser will air during the big game, but you can watch the full-length commercial above.
What do YOU think, HollywoodLifers? Are you a fan of Friskies’ Super Bowl commercial? Tell us how you feel!
— Chris Rogers