Ronald McDonald: Fast Food King Revamps His Look & Joins Twitter

Thu, April 24, 2014 3:25pm EDT by 3 Comments
Ronald McDonald Makeover McDonalds
Courtesy of McDonald's

Ronald McDonald has gotten a makeover! The king of fast food has ditched the overalls/hammer pant combo and opted for the most sleek, professional look that a clown can possibly have. Oh, and now he’s on Twitter, too!

Meanwhile, in news that will haunt the nightmares of coulrophobics (that is, people with a fear of clowns) everywhere, Ronald McDonald has a new look and it’s being splashed all over your social media feeds! Not only has the fast food giant granted their king a new wardrobe, but they’ve also given him the keys to their social media — on occasion. Read on for all the details on McDonalds’ newest move in social media — and to see what Ronald looked like in 1963. TRUST US – it’s worth a look.

Ronald McDonald: Face Of McDonald’s Gets A Makeover

McDonald’s unveiled Ronald’s new look on April 23 on their Twitter account — fittingly enough, since Ronald will occasionally be tweeting for the brand. He won’t have his own Twitter account, but he will occasionally be tweeting for them with the hashtag #RonaldMcDonald, as sort-of explained by McDonald’s below:

It’s probably smarter for the brand to keep Ronald from having his own Twitter account for now — after all, it would be pretty embarrassing for McDonald’s to launch a brand new Twitter account for him and for it to be a disaster with no followers. Furthermore, by having Ronald tweet under a hashtag, there’s the possibility of having #RonaldMcDonald trend given enough RTs and mentions from and to the clown himself.

Ronald has ditched the strange overalls/harem pant combo of yore in favor of a pair of cuffed pants, a striped rugby shirt reminiscent of Waldo (as in Where’s), and a blazer that he can throw on for when he’s feelin’ fancy.

Ronald McDonald Joins McDonald’s On Twitter

Oh, and here’s what Ronald looked like in 1963:

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Want to buy a Happy Meal, kids?

WATCH: Ronald McDonald’s’s metamorphosis:

 

What do you think of Ronald’s new look, HollywoodLifers? Will you have sweet dreams tonight? Is this a clever strategy on McDonald’s part or a waste of time?

– Amanda Michelle Steiner

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Rich Francis

Posted at 2:22 AM on April 25, 2014  

Wow the face and hair look like Bea Arthur for you young kids that a lady from the Golden Girl. Then there is added pants that was way to short I could dig the other his other attire that was short but his new stuff he looks like Steve Urkel. And to top it off he has a terrible vest to take your ticket stub so you can watch your movies oops I mean eat your meal lol

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Mika

Posted at 3:54 PM on April 24, 2014  

Well, at least he doesn’t look quite as scary anymore.

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Chas Holman

Posted at 3:36 PM on April 24, 2014  

How about instead of spending that record 4 billion dollar profit this quarter that they are sitting on, on bling, how about they start paying their Employee’s more than last millenniums wages?

McDonalds is on Welfare. Most of It’s employees are dependent on the Government and need food-stamps just to survive and while McDonalds is out partying like it is 1999, the taxpayer is picking up their tab. Sick of it.

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