On April 24, CoverGirl Instagrammed a video of their newest ad featuring spokesmodel, Katy Perry. The new collection will be called #instaGLAM and it looks glam indeed! Keep reading for the scoop on the new products!
What do you get when you combine Katy Perry, CoverGirl, and Instagram? You get Katy’s latest ad for her new CoverGirl collection called #instaGLAM! We cannot wait to get our hands on these new makeup products!
Katy Perry’s CoverGirl Ad: Get #instaGLAM
It’s finally here! The new ad for Katy Perry’s new collection for CoverGirl was posted on Instagram on April 24!
The 15-second ad features Katy with the three main products that will be featured in the new collection. The collection will include “instant gorgeous skin” foundation, “bombshell lash” mascara, and “colorlicious” lip glosses!
The ad encourages everyone to get glammed up, snap a pic, and Instgram that pic using #instaGLAM! We cannot wait to try out these fun new products!
Katy Perry Named CoverGirl Spokesmodel
Easy, breezy, beautiful! Singer, Katy Perry, was named one of CoverGirl’s spokesmodels back in October. On their website, the brand explains that she is perfect for the position because she “embodies all of the elements that make up a stunning COVERGIRL. In addition to being the first-ever female artist in history to produce five number-one Billboard hits, she’s also the newest member of the COVERGIRL family because she truly defines inner and outer beauty.”
Katy talks about her new role as spokesmodel by saying, “In addition to music, I’ve always considered makeup to be a powerful creative avenue for self-expression for me.”
Are you excited for Katy’s new #instaGLAM collection? Let us know in the comments below, HollywoodLifers!
— Shira Benozilio