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Harry Styles Announces One Direction’s New Fragrance In Video

Wed, February 26, 2014 4:04pm EDT by Dory Larrabee 13 Comments

Harry couldn’t be cuter and we couldn’t be more excited about One Direction’s newest fragrance, That Moment, a special edition scent that was announced on Feb. 26. Watch Harry’s sexy video below!

The One Direction guys had our hearts pounding on Feb. 26  when they posted the new bottle for the second fragrance on Facebook, writing: “Here’s the NEW 1D Special Edition perfume … ‘That Moment’. Looks good right? It SMELLS even better!” Watch Harry Styles‘ message to fans right here!

One Direction’s Second Fragrance — That Moment: Special Edition

Harry says in the video:

“Hi guys. Your reaction to Our Moment has been absolutely amazing. We’re so so pleased you guys like it so much and people have already been asking what is next for our moment so we’ve come up with a new version of Our Moment with some of the original notes but with some new stuff so it’s taken things like pink grapefruit and jasmine and mixing them with new scents like green apple and violet in a swanky new bottle. It’s a special edition called That Moment. We hope you like it as much as we do.”

But since words aren’t enough when it comes to Harry Styles, watch his video message right here:

WATCH: ‘That Moment’ Announcement

One Direction’s Our Moment

One Direction’s debut fragrance Our Moment had notes of pink grapefruit, wild berries, red currants, jasmine petals, fresh freesia, creamy musk, sheer woods and white patchouli.

We can’t wait to smell this new formulation! It hits stores in April!

Will you buy That Moment, HollywoodLifers?

— Dory Larrabee

More One Direction News:

  1. One Direction: Behind The Scenes Of Our Moment — Their Fragrance Film
  2. One Direction Reveals ‘Our Moment’ Fragrance Commercial — Watch
  3. One Direction Announces First Fragrance — All The Details