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The star looks edgy and cool while flaunting the latest from the brand — get your first look at his cool campaign right here!

We were so excited when Adidas Neo announced that 19-year-old pop star Justin Bieber signed on as the brand’s global ambassador — and we couldn’t wait to see his first campaign! If you, like us, are so excited about the partnership than you’ll be thrilled to know the Spring 2013 campaign is finally here — and Biebs looks better than ever!

Dressed in a get-up that so closely reflects his signature style and sporting a new ‘do, the star looks cool and confident while posing in front of the camera, proving that he was the perfect fit for the brand! While the initial shots looked more young and fun, these really give off an edgy, street style vibe — and Justin fits right in, wearing dark denim and a t-shirt while flaunting two different pairs of sneakers.

While Justin really is working it in front of the camera in the latest looks for guys, his former flame Selena Gomez is set to star in her own campaign for the brand — and we can’t wait to see her show off the latest styles for the ladies! Just last month she hosted the brand’s fashion show during New York Fashion Week and she looked so cute while teen bloggers flaunted the latest from the Adidas Spring 2013 collection — we can’t wait to see how Selena puts her own spin on the styles in her upcoming campaign!

What do you think of Justin’s Adidas NEO campaign? Is it everything you expected?

Katrina Mitzeliotis

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2. Justin Bieber Reveals New Song ‘You Want Me’ — About Selena Gomez?
3. Black Keys Drummer Patrick Carney ‘Becomes’ Justin Bieber On Twitter