Rihanna Announces Partnership With MAC Cosmetics On Her 25th Birthday

Wed, February 20, 2013 9:27am EDT by 5 Comments 17,299 Article Views
Rihanna MAC
Courtesy of Twitter, AP/Invision

Congrats RiRi! MAC Cosmetics will release a line exclusive designed and created by Rihanna in a deal the superstar called ‘a no-brainer!’ Read on for more about the launch and the new products!

Rihanna will release an entire collection of MAC products including lipstick, eyeshadow, brushes and more with new products launching as the year goes on! Ri announced the news on Twitter on Feb. 20, her 25th birthday!

She tweeted, “That’s right baby, I’m a #MACgal now! Get into it, package designed and products created from scratch by yours truly! Thanks to the EPIC team at #MAC for giving me the opportunity to play and share my favorite sh*t with my fans and yours.”

In an exclusive interview with Women’s Wear Daily, Rihanna gushed:

“When you think of makeup, the brand that pops into your mind — for something legit — is MAC. Whatever color you want, it’s like ‘Let’s go to MAC.’ I’ve been using MAC on tour for such a long time it was a natural fit for me. I have always loved makeup, and I always said that if I do it, I want to do it with a credible brand.”

The first product that will become available will be a red lipstick called RiRi Woo. It will be available in a MAC pop-up shop on May 4th and 5th, when Rihanna’s tour brings her to the Barclays Center in Brooklyn, NY.

Rihanna Talks About Her Artistic Vision

“Being creative is something that I love, so I can put that into different outlets. Music happens to be the first thing that I gravitated to, and now music opens doors to just so many different opportunities, and they all tie in. My makeup looks, my fashion looks…they help me to express myself as an artist. I think it helps people to understand me or my mood, my story.”

After the launch of her lipstick in May, she will release a summer collection, a fall collection and a holiday collection. The holiday collection will be the most extensive with makeup bags, lipsticks, nail polish and more.

Rihanna Makes The Line Approachable For All Women

Rihanna explained that creating her lipstick shade was a challenge because her favorite existing shade, Ruby Woo, is so amazing!

“Working with MAC, it’s difficult to get a red lipstick that beats Ruby Woo, because it works on every skin tone. I had so many different samples to choose from and so many different colors underneath — blue, yellow, orange and pink bases. And I got to pick one that worked, and I tried it on all my friends to make sure it worked on all of our skin tones.”

Rihanna Is Grateful For Her Success

“I never thought I’d be able to create makeup with such a big brand so quickly at such a young age. It’s kind of sick to even say aloud when I think about it,” she tells WWD.

Are you excited about this new MAC collection, HollywoodLifers?

WWD

– Dory Larrabee

More Rihanna Beauty News:

  1. Rihanna’s Sexy Red Lip & Pixie Cut In ‘ELLE’ UK — First Look
  2. Rihanna’s Romantic Valentine’s Day Look – Get Her Flawless Glow
  3. Rihanna’s Sexy Red Lips At The 2013 Grammys — Get Her Look

Leave a Reply

To comment, please fill in the fields below, enter your comment and select the Comment button.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Connecting to %s

View Comment

francesca

Posted at 12:00 AM on March 7, 2013  

Is rhiannas makeup line for limited time or permanent?

 Reply
Share this comment at Share with Twitter

bvire

Posted at 12:23 PM on February 23, 2013  

THIER NOTHING UNDER THE SUN THAT RIHANNA WON’T GET INVOLVED IN! NOW SHE WITH ONE OF THE TOP FRAGRANCE LINE!!! GO HEAD RIHANNA IT JUST NEVER CEASE TO AMAZE ME WITH HER? WHAT NEXT RIHANNA!! SO PROUD OF YOU! GO GIRL AGAIN!

 Reply
Share this comment at Share with Twitter

Mr. J

Posted at 12:46 PM on February 22, 2013  

If her records stop selling, she can go straight to the runway and make millions…nice to have a backup plan.

 Reply
Share this comment at Share with Twitter

cindy

Posted at 3:36 PM on February 20, 2013  

There is a real short list of things this woman can’t do. She continues to impress me. Hats of to this woman!!! Only 25 yet all of this. Thumbs up chica

 Reply
Share this comment at Share with Twitter

MAC!!

Posted at 10:09 PM on February 20, 2013  

Agree with you Cindy! I love MAC and am so proud of her!! Whether or not you agree with her lifestyle (personal) choices, no one can deny that she is an extremely driven woman and I wish her nothing but the best! So excited to see what MAC has in store for us with this collaboration!

 Reply
Share this comment at Share with Twitter
Next ARTICLE
ALL NEWS