Drew Barrymore On Flower Beauty & Her Surprising Lipstick Tips

Mon, January 21, 2013 4:40pm EDT by 10 Comments
Drew Barrymore Flower
Courtesy of Flower Beauty

As if acting and mommyhood aren’t enough, the amazing actress is channeling her talent into a brand new cosmetics line for Walmart–we caught up with the star at the launch event for her line in New York City.

Drew Barrymore, 37, is not only one of Hollywood’s most talented actresses, but she could also be the most lovable! Whatever she touches turns to gold, so when we heard she created a brand new cosmetics line, Flower Beauty by Drew Barrymore for Walmart, we couldn’t wait to check it out!

Flower Beauty by Drew Barrymore

The one and only Drew Barrymore with HollywoodLife Beauty Director, Jennifer Tzeses.

The line delivers luxury formulas at mass market prices (none of the products retails for over $15) and it’s easy to see why. The packaging is so glam and a little bit Art Deco and could rival the most pricey of products. The vibrant hues of lipstick, nail polish and eye shadow go from subtle to saturated and are just so pretty. The cruelty-free products are not tested on animals, check. And the brand doesn’t pay for advertising, which means all the resources go into the formulas and packaging, double check.

Why Drew decided to create the line: “I’ve worn makeup my whole life for film and fashion and worked with the best makeup artists in the world and I love what makeup does for you,” she says. “Then I was the co-creative director at Cover Girl for six years, and when I finished my contract, it was like I had gone to college for six years and I wanted to know what I would do with my degree.”

Well it looks like Drew is putting that degree to good use! The beautiful star (and on a personal note for me: the sweetest, most genuine celeb I’ve ever met) is also pretty innovative when it comes to applying her lipstick.” I love to wear my lipstick on my cheeks and I love to highlight the corners of my eyes,” she says.

Drew’s beauty philosophy: “Happiness is what makes you pretty.” We couldn’t agree more!

You must check out Flower by Drew Barrymore at Walmart stores and Walmart.com.

HollywoodLifers, are YOU excited to try Flower? Sound off!

— Jennifer Tzeses

More Drew Barrymore News:

  1. Drew Barrymore’s Two Glam ‘Allure’ Looks: Which Is Your Fave? Vote
  2. Drew Barrymore Lauching Makeup Line For Wal-Mart: Get The Details
  3. Drew Barrymore Welcomes Baby Girl Olive — Congrats