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WWE And John Cena Go Pink With Susan G. Komen For The Cure

Mon, September 17, 2012 12:50pm EDT by Russ Weakland Add first Comment
John Cena Pink

WWE has partnered with Susan G. Komen for the Cure alongside WWE Superstar John Cena in offering the WWE Universe’s fans a way to get Special Edition pink and black ring gear in honor of breast cancer awareness! Kudos go out to WWE for their support for such a great and worthy cause!

WWE announced a partnership with Susan G. Komen for the Cure featuring WWE Superstar John Cena co-branded, pink and black ring gear, which were debuted at last nights Night of Champions pay-per-view event in Boston.

Cena wore the Special Edition gear and will continue through October in honor of breast cancer awareness month. Fans can purchase the merchandise, including co-branded hats, t-shirts, headbands and wristbands, at live events and online at, and WWE will donate 100 percent of its profits (at least 30 percent of the retail purchase price) to Susan G. Komen for the Cure.

Susan G. Komen for the Cure is the world’s largest nonprofit funder of breast cancer research and community outreach programs. To support Susan G. Komen’s mission, WWE will utilize all its assets, including TV broadcasts, live events, digital and social media to generate awareness and encourage fans to get involved by signing up for “Race for the Cure” events in their local communities.

Approximately five million women — more female viewers than the top rated shows on women’s networks – watch WWE’s weekly programming.

“This partnership will reach millions of women and families with breast cancer education and awareness messages, while raising funds for Komen research and health outreach programs in the communities we serve,” said Dorothy Jones, Vice President of Marketing for Susan G. Komen. “We’re ready to cheer on John Cena and the WWE Superstars and thank them for helping Komen fulfill our promise to end breast cancer.”

“Breast cancer is a devastating disease, and we’re committed to using WWE’s global resources to support Komen’s fight to end breast cancer forever,” said WWE Superstar John Cena. “I’ll be proud to wear pink in the ring to support this great cause.”

Breast cancer is the most commonly diagnosed cancer and the second leading cause of cancer-related death among women in the United States. There are 2.9 million breast cancer survivors in the United States today. For more information about Susan G. Komen for the Cure, breast health or breast cancer, visit or call 1-877 GO KOMEN.

So HollywoodLifers, Everyone in one way or another has been affected by cancer, so we should all join the WWE in their effort to support the Susan G. Korman for the Cure organization. Be a part of this amazingly wonderful organization any way that you can!

About Susan G. Komen for the Cure:

Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer forever. In 1982, that promise became Susan G. Komen for the Cure, which is now the world’s largest breast cancer organization and the largest source of nonprofit funds dedicated to the fight against breast cancer with $2 billion invested to date in research and community health programs worldwide. For more information about Susan G. Komen for the Cure, breast health or breast cancer, visit or call 1-877 GO KOMEN.

Russ Weakland

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