Charlotte will make her international debut for Maybelline New York in a TV campaign this summer, and industry A-listers are abuzz! Check out the funny video promotion to reveal the news—with cameos from Betsey Johnson and Jill Zarin!
Model Charlotte Free, 19, known for her vivid pink hair, delicate features and cool, edgy look is the latest “it” girl on the fashion scene and now Maybelline’s newest face!
Maybelline New York made the big announcement April 25. “Charlotte’s one-of-a-kind beauty and strong, independent personality perfectly reflect Maybelline New York’s brand philosophy,” says a spokesperson for the beauty brand. To help spread the word, P’Trique (of the acclaimed Sh*t Fashion Girls Say) is back with a brand new video written and produced by Robert Sokolowsky.
Watch it below: