Gwyneth Paltrow's New $425 GOOP Cleanse 'A Waste Of Time And Money,' Say Doctors

Thu, January 5, 2012 6:06pm EST by 10 Comments

Gwyneth Paltrow released her GOOP newsletter, Jan. 5, promoting her GOOP cleanse kit, which costs $425, but doctors interviewed by HollywoodLife say cleanses have ‘no scientific proven’ value and are ‘complete bunk’!

Don’t spend your money or your effort subjecting yourself to actress Gwyneth Paltrows “cleanse” or anyone else’s, say top NYC doctors.

“‘Cleansing’ is the equivalent of  ‘snake oil,'” says NYC internist, Dr. Robert Bos.

He adds that “there is no scientific proof” that a cleanse will help give your digestive system a break, eliminate toxins, rebuild beneficial bacteria or give you more energy, as Gwyneth promises in her GOOP newsletter.

Gwyneth’s cleanse program instructs you to drink her protein shake for breakfast, have a solid meal for lunch, another shake for dinner and take her GOOP “clean” supplements (which aren’t explained) throughout the day.

She claims that her cleanse will give “your digestive system a break” and will also “improve energy levels by bringing in high-quality vitamins and nutrients.” She also claims that her program will “rebuild beneficial bacteria” and “eliminate toxins,” and she says she has lost weight doing this in the past.

The cost of her GOOP cleanse is $425!

Now here’s what top doctors had to say about her claims:

#1) Cleanses Do Not Give Your Digestive System A Break: “Your digestive system doesn’t need a break. It is built to digest every day and there’s no evidence that food causes inflammation in your digestive tract that your body would need a break from anyway, ” explains Dr. Bos.

#2) “Cleanses” Are Not Needed At All To Cleanse Your Body: “Cleanses are not necessary and there is nothing natural about doing one,” says NYC internist, Dr. Ronald Minultoli. “In fact, your body takes care of cleansing out any toxins itself. It eliminates them naturally through the kidneys, liver and digestive track. NOTHING hides out and stays in your digestive tract.”  It’s a one-way tube where nothing stay,’ emphasizes Dr. Minutoli.

#3) Cleanses Don’t Help Eliminate “Toxins” From Your System: “The best way to aide elimination of the ‘normal’ toxins you breathe in or eat (like food coloring in food), is to drink lots of water, eat vegetables, fruits and grains, which are full of fiber, and to get regular exercise,” says Dr. Minultoli.

#4) You Don’t Need To “Rebuild” Beneficial Bacteria in Your Digestive Tract: First of all you can’t “cleanse” out bacteria and you don’t want to, says Dr. Bos. “It’s normal for bacteria to live in your system. They are generally good. Only if you take certain antibiotics or medications, will you lose good bacteria. And in that case, you can take probiotics or acidophilus which will replace the bacteria.” Both probiotics (from $10 – $60)  and acidophilus ($10 – $40), available at drugstores, cost substantially less than Gwyneth’s $425 pricetag for her 21-day supply.

#5) You Shouldn’t Just Be Having A Shake For Breakfast AND Dinner — You Can Slow Your Metabolism and Gain Weight: Gwyneth’s program undoubtedly allows you drastically fewer calories a day than you’re used to and that is unhealthy and counterproductive for weight loss, says Dr. Minultoli. “When you take in far fewer calories, it triggers a primitive response in your body, to hold onto its body fat by lowering your metabolism, and that can kick in after just 24 hours. Even skipping meals on a regular basis will slow your metabolism,” says Dr. Minultoli. “Your body needs nutrients – carbs, fat, protein and fluids and your body will restore them quickly,” if you take them away.

Both doctors agree that cleanses are “totally unnecessary,” have “no documented benefits,” are “potentially harmful,” and “a waste of time.”

Sorry Gwyneth, but the doctors also agree that your GOOP cleanse is “harmful to the pocketbook!”

So HollywoodLifers — you don’t need to “cleanse’ your digestive tract or empty out your wallet for ANY reason, no matter what Gwyneth Paltrow says!

– Bonnie Fuller



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Posted at 2:22 PM on January 18, 2012  

I find this article comical and the comments as well. I’m curious how many people do things they suspect to work well for their health that actually have no scientific studies backing them (you’d be surprised how many things aren’t backed up by rigorous scientific studies–like the majority of the multi-billino dollar supplement industry).

To clarify, this isn’t a cleanse developed by an actress–it’s just a rebranded version of Dr. Alejandro Junger’s Clean Program. You can buy a kit to do the cleanse for $425 or you can buy a book (or borrow one) and buy your own ingredients. I’ve done the program three times in the last two years. And I have zero scientific evidence or studies to back up any benefit. I felt great, lost between 5 and 12 lbs, slept like a rock, had tons of energy and my skin transformed in appearance to what it should look like–glowing and healthy.

Part of the cleanse, and I suspect any cleanse, includes excluding bad things from your diet (processed foods, caffeine, alcohol and known allergens or things that are tough to digest, etc.). I’m sure there are studies somewhere that show eliminating refined sugar and processed foods and eating almost exclusively fresh fruits and vegetables is a boost for you body and overall health. But then again, nobody makes any money off that study so there may actually not be a scientific study PROVING it.

That’s really what this cleanse is about. I can’t tell you if my digestive track got rested–but I slept great and had tons of energy. It felt like I was receiving the benefits as described and I was extremely skeptical the first time. The most dramatic change my was skin–it was like my body was working correctly and my skin reflected the change. I have always had dry skin and patches of seborrheic dermatitis on my nose and eyebrows. It went away during the first cleanse and hasn’t come back.

I agree $425 is too much and I don’t recommend taking that route (except that it’s very convenient and easy to do that way, though some may not like the taste of the shakes). But instead of scoffing at the whole idea, I would definitely recommend looking into the cleanse behind the one Gwyneth Paltrow is promoting. Don’t buy the book, borrow it or check it out from a library. All the points the doctors make above may be technically true, but ask each of them if there are any scientific studies that prove eliminating processed and refined foods, sugar, and alcohol from your diet in exchange for fresh vegetables, fruits and lean meats improves your health or has any benefit. Probably none can site a study, but I think they’d all agree. And if you try it, you just might be surprised at the benfits you see, even without scientific studies to back it up.

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Posted at 3:08 PM on January 9, 2012  

actress/political activist/holistic healer
the kidds from the drama club know all
Gyn helping idiots empty their pockets

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Posted at 9:29 PM on January 7, 2012  

Anyone who pays $425 for a cleanse just because it is being sold by a celebrity is a sucker.

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Posted at 3:39 PM on January 6, 2012  

cleanses are basically just laxatives with a new name. i do think you feel lighter/better after you’ve flushed out your system, just b/c the volume is gone!!!! but, i do think they are more or less just “hokum” or fancy words for laxatives and/or enimas. it’s just getting the crap (literally) out of you! stop trying to make it sound fancy, gwenyth!

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Posted at 6:37 PM on January 6, 2012  

@ Susan good call.. she is just trying to make money..

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Posted at 12:07 AM on January 6, 2012  

Thanks for the article! I’d rather listen to the doctors advice than bird brain Gwyneth Paltrow. She should stick to making crappy music and movies, and lay off touting a voodoo digestive cleansing miracle just to make an extra buck.

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