Parents are FURIOUS at a new ad campaign that compares babies sleeping with their parents to babies sleeping next to a giant meat cleaver! Do you agree?
The campaign was a public service ad put out by Milwaukee’s Health Department and meant to encourage parents to buy a crib rather than have their kids sleep with in parents’ beds, according to The Daily Mail. Isn’t that a bit drastic?
When hearing the reason for the controversial ad it seems understandable, but the visuals make it very unexpected. Parents have spoken out — some more drastic than others — like Cafe Mom blogger Christie Haskell, for example: “I find myself p****d at a campaign that tells you how to safely CRIB sleep but demonizes co-sleeping, rather than teaching how to safely do that too.”
Others agree with the ad: “From an advertising point of view it’s certainly effective if not a bit over the top … it’s grabbed your attention therefore doing its job.”
Some feel that it is a necessary ad due to the many deaths that have recently happened because of co-sleeping: “Baby after baby is dying in this state, all while co-sleeping. Sometimes, drastic situations call for drastic measures.”
What do YOU think HollyMoms? Is the ad too over-the-top, or do you agree?
Raisa Sendrovich
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Beth
Posted at 4:24 PM on November 28, 2011
In some circumstances, such as that highlighted by Mouse, cosleeping works, but in my opinion, its dangerous, n scares the hell out of me. I’ve never co slept with my girls, there’s so many stories of families who have n accidentally rolled over on top of their baby n killed them. So while the add is very dramatic, i think its very direct n to the point, so hopefully will get the message across n save innocent babies lives x