Naming your fragrance after a fan vote is the new celebrity scent trend!
Selena Gomez, Katy Perry and Rihanna are all involving their fans in the names of their fragrance. Selena asked her fans to give her input on her upcoming scent, Katy asked her fans to guess the name of her new scent to win a trip to its launch and now Rihanna has polled her fans on her website to name her next fragrance.
Rihanna’s first fragrance, Reb’l Fleur, means rebel flower so she asked her fans if they feel more like a rebel or more like a flower. Most fans voted rebel, so according to WWD, her second scent is named Rebelle.
Do you like how celebs are involving their fans in their new fragrances endeavors?
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