Madonna Reveals The Name Of Her New Fragrance!

Fri, November 4, 2011 9:04am EST by 1 Comment

Coty Inc has signed a deal with MG Icon to produce the new scent, which will be called ‘Truth or Dare.’ Find out what inspired Madonna the scent!

Madonna‘s mother was a strong influence in bringing this fragrance to life. “My oldest memory of my mother is her perfume. I carry it with me everywhere,” Madonna tells WWD. “She always smelled like gardenias and tuberose, an intoxicating mixture [that was] feminine and mysterious. I wanted to re-create this scent, but with something fresh and new about it as well. Something honest and yet daring — hence the name Truth or Dare.”

WWD reports that Madonna will sell the fragrance exclusively with Macy’s in the U.S. and it will hit shelves March 26, 2012.

Are you excited to get a whiff?

Eden Univer

Get more from our BFFs at!

  1. The DOs & DON’Ts of 2011 Fall Fashion Trends
  2. 5 Tricks For Transforming Yourself Instantly
  3. 7 Things To Do With Your Ponytail
  4. 50 Guys Tell the Truth About How to Be Good at Sex

Leave a Reply

To comment, please fill in the fields below, enter your comment and select the Comment button.

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

View Comment

I Mean What

Posted at 11:15 AM on November 4, 2011  

I adore this woman. Sure I rip on her here and there, but I must give her a shout out and hats off to you. Granted, Madonna has missed a few steps in terms of how she washes down her brand.

Share this comment at Share with Twitter