The adventures in France continue! I’ll take YOU behind the scenes to show you how an ingredient goes from the fields into your fragrances and beyond.
You know those ingredients that you read on the back of your lip gloss, blush or perfume? Some companies create most of them in a lab, but eco-friendly cosmetics and fragrance brand, Yves Rocher, starts right in the fields.
The company is incredibly environmentally friendly, planting about 25 million trees to date with plans to plant another 25 million more by 2015. They take this philosophy right into their products, aiming to use mostly natural and organic ingredients. The best way to do that is to either plant and harvest the flowers and herbs themselves or to “trade” ingredients with other countries.
Say you want to use an ingredient that doesn’t grow well in the climate that your company is based. What do you do? Trade seeds, of course! The Yves Rocher seeds room is filled with millions of seeds that they have received from other countries in exchange for some of their own.
The herbs that are harvested right on site are dried and the extracts used in their face, body, cosmetic and fragrance products are pulled out.
Check out pictures of the Yves Rocher grounds at La Gacilly, in Brittany, France and the Yves Rocher compound where harvesting and drying takes place.
elena
Posted at 11:44 PM on September 1, 2011
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