J.C. Penney removed the shirt from sale after 1,600 angry customers signed an online petition. Can you believe it was aimed at seven to 16-year-olds?
The white shirt had the slogan, “I’m too pretty to do homework, so my brother has to do it for me” scrawled on the front, and was on sale next to a caption that teased, “Who has time for homework when there’s a new Justin Bieber album out? She’ll love this tee that’s just as cute and sassy as she is.” The decision to pull it from the racks is being called a “victory for women’s rights” do you agree?
A petition was drawn up within hours of the shirt appearing on J.C. Penney’s online store, demanding the company “Stop selling clothing with sexist messages for girls.”
Addressed to the store’s CEO Mike Ulman III the petition added, “Under the guise of being ‘cute,’ J.C. Penney is promoting merchandise that encourages girls to value looks over brains; to leave academics to the boys, and to aspire to nothing more than fawning after Justin Bieber.”
J.C. Penney finally backed down when the story was picked up by news outlets around the globe.
“We’ve immediately discontinued sales of that T-shirt. It was only online,” spokeswoman Ann Marie Bishop tells ABCNews.com. ”We agreed that the shirt does not deliver an appropriate message.”
“We want to apologize to our customers,” she adds, “We’re reaching out to our customers who are unhappy to apologize and to let them know that the T-shirt is no longer available.”
We’re stunned this shirt was EVER approved for sale. Thank God it was pulled.
Do you agree, HollyMoms? Or is this one big overreaction?
Weigh in and tell us, do you vet what slogans YOUR kids wear on their clothes?
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DARA
Posted at 2:40 PM on September 9, 2011
ITS PROBABLY NOT EVEN MOMS COMPLAINING, JUST CRAZY, DRAMATIC, AND PATHETIC FEMINIST! CAN YOU TELL I DONT LIKE FEMINISM TOO MUCH? HAHA NOW I DONT CARE FOR THE SHIRT NOR AM I A 12 YEAR OLD GIRL, BUT THERES A LOT OF THINGS THAT I DONT LIKE IN THIS WORLD, AND YA KNOW WHAT, SOMETIMES YA JUST GOT TO DEAL. SO DONT GO ON THE WEBSITE, DONT BUY THE SHIRT, HECK, STOP SHOPPIN AT JCPENNY IF IT MAKES YOU THAT MAD. JUST LIKE, IF YOU DONT APPROVE OF PORN, YOU DONT WATCH IT. GET OVER YOURSELVES PEOPLE, THERE ARE MUCH MORE IMPORTANT THINGS IN THIS WORLD, JUS SAYIN.