WOW! Rihanna’s going au naturel for a new ad campaign!
Nivea just announced Rihanna, 23, as the spokesmodel for their “100 Years Skincare For Life” campaign, celebrating the brand’s 100th anniversary this year! As her first official duty, the lovely Ri-Ri stripped naked and went for a bare-faced look in this new pic!
Thank goodness Rihanna’s revealing photo is a little more respectable than the last time we saw a scantily-clad pic of her, when her intimate cell phone photos were leaked! Nivea’s board member Markus Pinger explained the brand’s choice in a statement: “We are excited to have Rihanna supporting us in our celebration and building a new generation of fans.” We’ll be seeing more from Nivea and Rihanna when the official promotion starts in May (which is when her Loud world tour starts, too– which Nivea will sponsor)!
Lately, Ri-Ri’s been keeping herself so busy, with performances at the Grammys and the NBA All-Star Game halftime show. Plus, she just rang in her 23rd birthday with a celeb-filled bash, which was sponsored by Nivea. Sounds like the beginning of a beautiful friendship!
What do YOU think of Rihanna’s photo? Tell us below!
Yola
Posted at 7:13 PM on March 5, 2011
Rhianna is desparately needs a psycharitrist. She wants this bad girl image which doesn’t work for her. The relationship with Chris Brown destroyed her. She was different before that relationship ended badly. Its 2 sides to every story not sure if Rhianna had issues before that relationship. Where is her individuality?