The Oscar-nominated beauty will launch as the newest spokesperson for Dior in 2011.
Natalie Portman is everywhere lately, and she’s about to hit your magazines and televisions as the newest spokeswoman for Parfums Christian Dior. Want more Portman beauty contract scoop? Read on.
WWD reports that the much-buzzed about actress (there’s a lot of Oscar excitement for her turn as a troubled ballerina in Black Swan) will take her first turn as a prestige beauty brand spokeswoman with a major contract with Parfums Christian Dior as the new face of Miss Dior Cherie.
Long considered “a get” in the industry, Portman spoke candidly about why it took her so long to move into the role of brand spokewoman. ““To be honest, I had an aversion to selling things, and then I realized both that there could be a company that I would be proud to represent, and also that they would really support the things I believe in,” she said.
“I guess I always want to think about what I’m doing…It definitely was a war inside my head for a long time and, finally, I was like, we can actually do something very positive with this, especially given the kind of company Dior is, which is truly elegant. It’s been exactly along the lines of what I had hoped for.”
Portman’s print campaign was shot by Tim Walker and the television ads were shot by none other than Oscar-nominated director Sofia Coppola. Both are expected to be released in March 2011.
What do you think, BFFs? Are you excited for Natalie Portman’s big beauty campaign as the new face of Miss Dior Cherie? Vote now!